Sri Vijaya Puram, Sept. 10: The Directorate of Tourism, A & N Administration, in collaboration with tourism stakeholders, is celebrating World Tourism Day–2026 in the Islands on 27th September, 2026, on the theme “Digital Agenda and Artificial Intelligence to Redesign Tourism.”
The celebration aims to promote the adoption of digital technologies and Artificial Intelligence (AI) in tourism, encourage innovation and entrepreneurship among youth and tourism stakeholders, and create greater awareness about the diverse tourism potential of the Andaman & Nicobar Islands.
As part of the World Tourism Day–2026 celebrations, the Directorate of Tourism proposes to organize a Promotional Video/Reels Competition for influencers, digital content creators and other interested participants with the objective of promoting the tourism attractions, experiences, culture and heritage of the Islands through innovative digital content. Participants may create short Tourism promotional videos/Reels of duration (01-03 minutes), showcasing the tourism potential of the Andaman & Nicobar Islands, including its natural beauty, beaches, adventure and water-based activities, eco-tourism, wildlife, culture, heritage, traditions, local cuisine, art, handicrafts and other unique tourism experiences. The winners of the said competitions will be suitably rewarded with the cash prize of Rs.10,000/-, Rs.8,000/- & Rs.5,000/- along with a Certificate, respectively. The entries will be evaluated on the basis of creativity, originality, quality of content, tourism appeal, effective use of digital media and overall promotional value. A minimum of 10 eligible entries/participations shall be required for fair judgement. The Competent Authority reserves the right to accept or reject any entry.
All interested content creators, influencers, digital storytellers and other interested participants are invited to participate in the proposed competition and contribute towards promoting the Andaman & Nicobar Islands as a digitally enabled, innovative and visitor-friendly tourism destination. The entries may be submitted through e-mail at photounitiptdepartment@gmail.com on or before 23rd September, 2026, by 4 PM.